NOGAMI, V. K. da C.; CARVALHO, D. D.; TOLEDO, G. L.; VELOSO, A. R.; GOUVÊA, M. A. Innovation Intensity and Adoption at the Base of the Pyramid Market: A Study of Household Appliances. Future Studies Research Journal: Trends and Strategies, [S. l.], v. 7, n. 1, p. 56, 2015. DOI: 10.24023/FutureJournal/2175-5825/2015.v7i1.179. Disponível em: https://www.revistafuture.org/FSRJ/article/view/33. Acesso em: 16 apr. 2024.